NEWS

Jun 15, 2016

Local interior designer - Lance Colby Hatch - wins international design awards

NEWS from Decorating Den Interiors
Contact: Ross Feltz, public relations counsel,
cell: 814-323.8526;  rfeltz@decoratingden.com
Local contact: Lance Hatch, 978-727-5805, lance@decoratingden.com
June 15, 2016

Local interior designer - Lance Colby Hatch - wins international design awards

Ft. Lauderdale, FL --- Interior designer Lance Colby Hatch won three top residential design awards recently during Decorating Den Interiors 32nd annual Dream Room competition.  Over 350 entries were judged by industry magazine editors in New York, NY this spring.  Winning designs were announced at the annual Decorating Den Interiors Conference and Suppliers’ Market held in San Antonio.

Hatch received a first-place Patti Award for his contemporary family/great room in a renovated mid-century home in the Oakland Park neighborhood of Fort Lauderdale.  “My entry offers a solution that creates a logical flow between several functional areas all within one great room. The room includes a kitchen, dining, living, and conversation areas. The design provides a neutral backdrop for my client’s fine art glass and photograph collections,” said Hatch. 

Hatch’s room also won second place in the family room category for a separate People’s Choice competition that was conducted online and drew more than 30,000 votes during a three-week period.   And, he won third place in a popular voting by hundreds of decorators and designers from within his company across the US and Canada.

As Hatch explains: “Now that I’m affiliated with North America’s largest company for custom interior designs and home furnishings, I’ve access to some 130-plus home furnishing suppliers offering my clients furniture, window treatments, accessories, lighting, floor and wall coverings, and closet systems. I bring samples directly to my client’s home or office providing complimentary design services and installation.” 

Hatch primarily serves clients in Las Olas, Victoria Park and North Beach.  His work can be seen at www.lance.decoratingden.com and various social media.

With access to an extensive library of before and after high digital photographs featuring the winning Dream Room makeovers in each of the 12 categories, Hatch conducts the ideal workshop or program for organizations looking for timely, informative meeting presentations. He can be reached at 978.727.5805

Mar 18, 2016

Interior Designer Lance Hatch Placed in "Spotlight" Feature by Thumbtack

NEWS from Decorating Den Interiors
Contact: Ross Feltz, public relations counsel,
cell: 814-323.8526;  rfeltz@decoratingden.com
Local contact: Lance Hatch, 978-727-5805, lance@decoratingden.com
March 18, 2016

Interior Decorator Lance Hatch Gets Spotlight

Easton, Md.----Lance Hatch, owner of a Decorating Den Interiors franchise in Fort Lauderdale is a “Spotlight” feature on Thumbtack’s local services website ranking him in both its home stager and interior designer categories.

The website acknowledges Hatch for his “wide range of expertise in several areas including interior design, project management, and building materials.”

As part of North America’s largest interior design and home furnishings franchise company, Hatch represents some 100 suppliers offering our customers furniture, case goods, accessories, lighting, floor and wall coverings, draperies and other hard and soft window treatments.

“I bring samples directly to the client’s home or office, provide complimentary design services, and personally see projects through to completion,” he said. “Our extensive choices enable us to work within a wide range of budgets and lifestyles.”

Hatch has previous interior design experience in Cape Cod, Mass. and has been an independent designer in Fort Lauderdale since moving here April 2015. He studied interior design at the Boston Architectural College.

Hatch became a Decorating Den Interiors franchise owner after progressing through an extensive qualifying process and completing the company’s Professional Decorating and Sales School.

He can be contacted at lance@decoratingden.com or 978-727-5805. His website is www.lance.decoratingden.com

Mar 14, 2016

LOCAL ROOM MAKEOVERS PART OF INTERNATIONAL DESIGN COMPETITION. PUBLIC INVITED TO JUDGE ONLINE.

Interior Designer Lance Hatch, owner of Decorating Den Interiors of Fort Lauderdale, has a room design that was selected for inclusion for an online judging by people throughout the U.S. and Canada as part of an International Dream Room competition.

“If you enjoy looking through interior design magazines, this is for you,” says Lance Hatch, owner of Decorating Den Interiors in Fort Lauderdale. “You can be part of the online judging. Last year, we had more than 25,000 votes from around the world.”

The voting site is www.drvoting.decoratingden.com  and is open from March 22 – April 13.  There are before and after photos with brief descriptions of each makeover. The categories are: Bathrooms, bedrooms, children’s rooms, commercial, dining rooms, family rooms, home offices, kitchens, living rooms, window treatments, outdoor spaces and miscellaneous. Visitors to the site can vote in any or all of the categories.

“The room I designed is in the Family/Great Room category,” explained Hatch. “To showcase my client’s collection of colorful collectibles and wall art, I proposed a neutral gray palette with silver and gold accent colors. Furnishings include a light-gray upholstered sectional and a gray area rug with a silvery geometric design. A contemporary dining set with upholstered chairs and two custom, contemporary lounge chairs for a conversation area in front of a picture window - with a custom, coordinating cornice and a motorized roller shade - complete the modern look of my client’s renovated mid-century home. The client is thrilled with the end result.

“These are real rooms for real people with real budgets,” says Hatch. “This is a great opportunity for people to get some inspiration and ideas for a decorating project they’ve been considering for their own home. The three rooms with the highest number of votes will get People’s Choice Awards at our company’s national conference to be held in San Antonio in May. You’ll see some of these rooms in national magazines in the months ahead.”

The room makeovers have been designed and furnished by design professionals from Decorating Den Interiors, North America’s largest home furnishing and interior design franchise company.

Nov 07, 2015

WINDOW TREATMENTS : WHY CUSTOM DRAPERIES?

When considering window treatment options, literally thousands of fabrics and design choices exist. 

Many of my clients ask me: “What makes a custom window treatment custom?” It’s a good question whose answer lies in the journey of fabric from manufacture through to design, construction, and installation.

First, fabrics come from many domestic and international manufacturers.  Many of these manufacturers design their own products by converting raw materials into cloth and printing their unique designs on their fabric. They inventory and sample them and finally market their fabrics.

I stock those fabric samples I know will appeal to my clientele. Once a client and I choose a fabric, a professional workroom turns it into a uniquely-designed, beautifully-crafted window treatment.

Full – never flimsy – these custom window treatments come with weighted corners in the hems of the side panels ensuring an even, continuous hemline. Lining, (and often, too, interlining), plays a major role. Lining protects your draperies and your furnishings from harsh sunlight. 

Remember, each custom window treatment remains unique, ensuring that each design truly reflects your personality and style.

So, when considering new window treatments, also consider utilizing the services of a professional designer. You'll have a lot more decorative options and the added benefit of an experienced professional to guide you through every step of the process.

Oct 13, 2015

Is Your Room Visually Balanced? (from the Fort Lauderdale City News, Nov. 2015)

Have you ever walked into a room that seemed to tilt to one side though the floor was level? Having worked with many clients, I’ve often seen this situation. The problem is visual weight. Our eyes assign greater weight to large objects with a high degree of tone or color contrast. Conversely, our eyes interpret small objects or objects with little tone contrast as weighing less or having less of an impact.

Parts of empty rooms may appear heavier because of architectural features. Picture windows, multiple sliding doors, built-in bookshelves and dark painted walls look heavier than an unbroken expanse of lightly-colored wall. Similarly, a dramatic window treatment looks heavier than a simple one.

Establish a focal point in the room. Choose a structural element, like a picture window, a tall piece of furniture, or a window treatment. Then place your furniture around the room to enhance the focal point.

Place furniture based on its visual weight. Install larger pieces first. Next, place smaller furnishings to easily fill the room enhancing visual balance.

Arranging furnishings this way ensures visual balance. As a professional designer, I know how to help you achieve this balance in each room of your home. Let me help you do it right the first time. I’m here to assist you.

Apr 15, 2015

Decorating Den Interiors Expands in Ft. Lauderdale

Easton, Md.----Decorating Den Interiors, North America’s largest home furnishings and interior design franchise company, announced that Lance Hatch of Fort Lauderdale, has been selected to open a franchise to serve the area. 

            “We are very pleased to have this talented and experienced design professional become part of our southern Florida interior decorating family,” said Cliff Welles, regional manager. “Our company is growing in this region and Lance joins award-winning franchise owner Sharon Binkerd to expand our service in the Fort Lauderdale area.”

            “I am excited to build on my previous design experience and become a franchise owner,” Hatch said. “I now represent some 100 suppliers offering our customers furniture, case goods, accessories, lighting, floor and wall coverings, draperies and other hard and soft window treatments. I will bring samples directly to the client’s home or office, provide complimentary design services, and personally see projects through to completion. Our extensive choices enable us work within a wide range of budgets and lifestyles.”

            Hatch has previous interior design experience on Cape Cod, Mass. and has been an independent designer in Fort Lauderdale since moving here earlier this year. He studied interior design at the Boston Architectural College.

            Hatch became a Decorating Den Interiors franchise owner after progressing through an extensive qualifying process and completing the company’s Professional Decorating and Sales School.